Effectiveness of Employee Motivation in Google Coursework

Effectiveness of Employee Motivation in Google - Coursework Example This research will begin with the statement that motivation as explained by Burrus et al, is a multifaceted dynamic of forces, desires, drives, and other mechanisms within an individual that establish and uphold voluntary effort directed toward the accomplishment of a particular task or objective. Drawing reference from this definition, employee motivation can be termed as the psychological forces directed at an employee’s behavior in an organization so as to influence their level of effort and diligence in the duties assigned to them. Employers who take the initiative of motivating their employees are in a better position to acquire better organizational productivity, better employee participation and teamwork, and a better average turnover. Google is an American conglomerate, which specializes in providing internet-based services such as search engine service, cloud computing, manufacture and sale of software, as well as online marketing services. Most of Google’s pro fits come from AdWords. Its hasty growth since incorporation has elicited a series of merchandises, acquisitions, and mergers. As a result, Google is one of the corporations with the largest employee base in the world of around 37,000 in 40 countries. Contemporary conglomerates are relentlessly coming up with new methods and techniques to acquire top talent, keep hold of that top talent, and come up with imaginative ways to keep them motivates for paramount productivity. The essay will explore how Google Inc has structured its management so as to endow its employees with the best environment and how it motivates it's them with intrinsic and extrinsic techniques. The essay will also investigate on how effective the motivation techniques adopted by Google Inc have been in streamlining the employees’ effort in the direction of realizing the corporation’s objectives. Before exploring the motivation techniques adopted by Google Inc, it is important to understand some of the theories of motivation so as to get acquainted with the theory Google Inc favors most. Companies have to come up with intrinsic and extrinsic methods of motivation to acquire and maintain top talent. Studies have revealed established valuable theories that are of the essence in the developing strategies of motivation. In the paper, there are the four major theories that have been established.